How does the 10X Rule get you to achieve greater success than you have ever before? To Grant Cardone, American motivational speaker, you need to set targets that are 10x what you’d like to achieve. Sure you may fall short of your target, but it’s better to slightly underperform on a 10x goal than to achieve just a bit better than your initial goal. Just as the saying goes, “shoot for the moon. Even if you miss, you’ll land among the stars” Grant is a big proponent of that. Points taken away are:
1. If you’re not hitting your goals, don’t make your goal easier. Instead, find ways to get there. “Never reduce a target. Instead, increase actions. When you start rethinking your targets, making up excuses, and letting yourself off the hook, you are giving up on your dreams! These actions should be an indication that you’re getting off track – that you should begin thinking in terms of correcting your initial estimation of effort. The 10X Rule assumes the target is never the problem. Any target attacked with the right actions in the right amounts with persistence is attainable.“
2. There are no limits on your success. “There will never be a dearth of success because it is created by those who have no limits in terms of ideas, creativity, ingenuity, talent, intelligence, originality, persistence, and determination. Notice that I refer to success as something that’s created-not acquired. Unlike copper, silver, gold, or diamonds – items that already exist and that you must find in order to bring to market – success is something people make. Great ideas, new technologies, innovative products, and fresh solutions to old problems are all things that will never exist in shortages. The creation of success can take place all over the world – either at the same time or at different times and at different levels – by millions of people who have no limits. Success doesn’t spend on resources or supplies or space.“
3. There are no big shortcuts when it comes to success; hard work is what will get you there. “One question that I’ve received over the years is, ‘Exactly how much action is necessary to create success?’ Not surprisingly, everyone is looking for the secret shortcut – and equally unsurprising is the following fact: There are no shortcuts. The more action you take, the better your chances are of getting a break. Disciplined, consistent, and persistent actions are more of a determining factor in the creation of success than any other combination of things. Understanding how to calculate and then take the right amount of action is more important than your concept, idea, invention, or business plan.”
4. Do what everyone else does and you’ll be just like them. Do what no one else is willing to do and you won’t be like anyone else. “The 10X Rule compels you to separate yourself from everyone else in the market. And you do that by- as I emphasized earlier – doing what others refuse to do. Only in this way will you distinguish yourself and dominate your sector. Everyone experiences fear on some level, and because the marketplace is composed of people interacting with both products and one another, the market will face fear in the same way that you and your peers do. But rather than seeing fear as a sign to run – as most other people in the market will do – it must become your indicator to go.“
By Ryan Lee
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